Drawn in Huthwaite, written to the funder’s headings
Service Trailline exists for research teams who must show programme outcomes and grant impact without outrunning the tables they keep.
Why the studio started
The first packs were drawn for a Nottinghamshire evaluation team that had excellent attendance logs and a report full of charts the logs could not support. The charts were replaced with fewer figures and longer captions. The panel meeting shortened. That habit — fewer claims, visible denominators — is still the work.
We remain a small drawing studio, not a research contractor. Interviews, surveys, and statistical models belong to the evaluation team. Our job is to make the agreed evidence legible on the page the funder will actually print.
How we work with a research group
One named associate leads the figure list. A second pair of eyes checks every caption against the source table before a pack leaves. Comments come on a set day so a principal investigator is not chased through fieldwork. If a definition is still moving, we pause the drawing rather than guess.
We prefer English captions in the register of UK research reporting: work packages, cohorts, outputs, outcomes, contribution rather than attribution unless the design supports it. House style from a university press office is welcome after the numbers are stable, not before.
Place
The studio address is 41 Thornton St, Huthwaite, NG17 2DA, United Kingdom. Mapping sessions can happen here, on a campus, or by a remote call. The Midlands location is practical for teams travelling from Sheffield, Derby, Nottingham, and Leicester; others we meet on screen with the same claim register.
People who will see your workbook
Ruth Calder
Studio lead. Former research-centre administrator who still keeps a printed data dictionary beside the keyboard.
Owen Pritchard
Draughtsperson. Trained in information design; responsible for scales, hatching, and print reduction tests.
Leila Hassan
Caption editor. Checks that outcome verbs match the instrument, and that site exceptions stay in the frame.